What Do You Do With Your CRM Data?
It’s one thing to be meticulous about capturing all your customer data — the shopping patterns, purchases, demographics, etc. But it is an entirely different thing to know what to do with all that...
It’s one thing to be meticulous about capturing all your customer data — the shopping patterns, purchases, demographics, etc. But it is an entirely different thing to know what to do with all that...
There are many ways to get news about your favorite retailer. Everybody likes to know how to save money and get the item they have been searching for, but nobody likes to feel stalked...
CRM — Customer Relationship Management — is one of the most important aspects of retail management, but with CRM software, the customer is not the most important person. The most common mistake in choosing...
The retail customer of today expects that Customer Relationship Management will function smoothly no matter which channel they use to access a particular retail business. It may be called multi-channel or omni-channel Retail CRM...
Customer Relationship Software is really important for retailers, because businesses are realizing that more influence is wielded by a friend’s opinion than by advertising. Marketing Week just took a good look at this influence in...
You know that old saying, “a chain is only as strong as its weakest link?” It’s true, because the point where any system breaks down is at the spot it stops functioning. With CRM...
A strong customer base is the foundation to a successful retail business. No matter what goods are being sold and at what prices they are being offered a retail store cannot succeed without steady...