3 Things Home Decor Retailers Should Offer Customers
Home Decor Retailers are competing against a global market. Consumers can order so much online that some would question why there needs to be a local store. On the other hand, it makes a lot of sense to sit on a couch before you put it in your living room. Retailers who deal in home decor can greatly help customers by providing help in planning what a room needs, purchasing items or returning what doesn’t work in that space, and maintaining the decor in the future.
A Way To Plan & Measure
Encourage shoppers to brainstorm decorating ideas by providing lots of ways to do it. A comfortable sitting area with magazines and books, computer stations with programs that allow users to design rooms, and friendly staff to discuss ideas with are all valid ways to turn a browser into a buyer. Equip staff with measuring tapes and cards to write dimensions on so shoppers can go home and check their space. Mobile assistant software gives staff the ability to check for products and order an item in another color for customers.
A Way To Try & Return
A clear return policy is reassuring to someone who isn’t sure that their “perfect” chair will be perfect once it is in place. Offering samples of fabrics or paints enables a way to make choices that will fit with what is already in a room. The ability to order something online (or have the salesperson do it) and return it to a nearby brick-and-mortar store makes it easier to take a chance on a new accessory.
A Way To Refresh & Replace
Refreshing a room can be as simple as buying new slipcovers for throw pillows or a different shade for a lamp. Hard-to-find replacement bulbs for lighting are appreciated, too. Stocking the little things that will be helpful in the future builds customer loyalty.
Keeping customers loyal by providing what they need keeps home decor retailers in business.
