Keeping up your web presence with the E-Commerce Gateway
The retail market has experienced an astounding growth in sales through virtual mediums in the last ten years. With the emergence of websites such as eBay and Amazon, the internet has become a wildly popular medium of purchasing retail merchandise. In fact, some people can do all of their shopping online – from clothes to appliances, entertainment to hygiene care. That’s why it’s a good idea to have a solid web presence for your retail business. A webstore can inform users of what items are available at your locations and help you make sales remotely across a wide region. ChainDrive’s Order Fulfillment Software component comes equipped with the E-Commerce Gateway, a tool that will allow you to connect your inventory status to a webstore and integrate your web sales to order fulfillment right away.
The E-Commerce Gateway is connected to all areas of your retail management software package. It will automatically update when a new item is available, an existing one is out of stock, or if you’ve made any changes in pricing, availability, or added any special offers. With up-to-date information about all of your products right at the tip of your customers’ fingers, you’re more likely to generate interest and sales. Client web purchases can become a big part of your revenue if you maintain a clean and organized web store.
If web sales become a big part of your overall success as a retailer, you can start offering specialized deals based on the medium through which people buy your products. If you want to reward people for using the web store, you can – or, if you’d rather try to get people to come in person, you can offer one-location sales if you’d like. Web store purchases are linked directly to CRM software so you can include it while analyzing sales patterns for different products.
Set your web store up for success with ChainDrive now!