Using Retail Management Software to work with a new product
If your business is about to introduce a new product into the market, you want to make sure it’s welcomed with success and lots of attention. It can be tough to get everything in order when preparing to stock your locations – there are a lot of different aspects you’ll have to consider before this new item hits the shelves. Here are a couple of ways various components of retail management software can help you prepare for a successful launch of a new product.
Prepping data tracking. ChainDrive’s centralized Product Management Software will allow you to input the new inventory into its system and have it collect data about its progress in any location for any given point of time. Setting this up will give you real-time insight into its successes or difficulties and make necessary changes to maximize your profit. This same software will help you manage pricing and see how much of a certain item is at a given location.
Product advertising. While there are many basic steps you can do to make sure your new product is advertised in-store, such as signs and display stands, retail management software offers an extra step in the process that will ensure that the knowledge of your new inventory has spread to as many people as possible. Mobile marketing software allows you to contact your clientele via text messaging to alert them of new offers and updates on your products and services. You can send a mass message to customers alerting them of its arrival, or you can even offer them a discount based on their loyalty in the past. This will genrate interest and ensure success.
Introducing a new product is an exciting event and you’ll want to be sure it goes as smoothly as possible. See what retail management software can do for you!
