Last-Minute Valentine Ideas For Jewelry Retailers
Valentine ’ s jour est une grosse affaire pour détaillants de bijoux. Why is it such a big deal? Because everyone thinks of jewelry when we think of giving a love gift, along with some flowers and chocolate. Retailers carefully prepare for the week before the Big Day, but shoppers often don’t buy until the deadline.
This procrastination works in a jewelry retailer’s favor since last-minute gifts are often impulsive and generous. Make it easy to find the perfect last-minute gift of jewelry by utilizing tactics like these:
- Offre prix bas-milieu-haut de gamme dans un affichage comparatif
- Display alternatives to the classic heart necklaces, tennis bracelets, and diamond studs
- Mettre en place une personnalisation spot pour les pièces populaires de construire soi-même et fournir une assistante commerciale dédiée
- Offer free gift wrapping, and perhaps a complimentary chocolate or flower
- Send out some email and text messages to the customers on your list, offering secret sales
- Exécuter un “histoire d'amour” concours où les gens présenter l'histoire de leur relation et les bijoux qu'elle symbolise
Les bijoux sont un symbole du Sentiment
Each one of these suggestions can quickly be put into place. The last idea, that of the love story, is a campaign that can extend past February 14th and provide content for your blog if permission to publish is obtained. Letting your customers tell their stories is not just good advertising, it is also good for the relationship you have with your customers.
Les bijoux sont bien plus que les métaux et pierres précieuses – it symbolizes feelings, commitment, and investment. Last-minute customers who find the valentine’s day jewelry that symbolizes their own feelings and commitment are apt to invest in more than a quick gift. Their successful shopping venture can turn them into long-term customers who look to your well-managed bijoux business to provide them with what they want over many holidays.
