Attention Shoppers, Please Proceed To POS
Whether you run a brick-and-mortar retail chain or an e-commerce website, the ticket counter in your store is the point-of-sale system. There are a lot of factors that drive that system, but the POS is your bean counter. Without it, you can’t be profitable and you can’t know how profitable you are.
But there is more to managing your store’s point-of-sale system than simply counting dollars or units sold. You have to get into the habit of managing your entire customer experience.
This is something that Amazon has gotten good at. Amazon treats its customers like individuals. Every customer is a single person with unique shopping habits and product preferences. Amazon tries to learn what those are and presents each customer with a personalized shopping experience based on past purchases and expressed interests.
ChainDrive’s point-of-sale solution includes a customer relationship management component. Through the system you can
- Increase customer loyalty
- Collect demographic information
- Drive direct marketing campaigns that meet individual needs
- Monitor and track customer shopping patterns
- Tag and categorize customer data meaningfully
- Analyze information
- Integrate POS/CRM data with back-end functions
You need the ability to look up product and match products in your inventory with customer preferences. You also need to establish and manage promotional rules that meet your customers’ needs. And you need to be able to manage your workforce better to meet customer expectations. ChainDrive’s best pos system for small retail store does all of that and more.
Don’t take your point-of-sale system for granted. ChainDrive’s best pos system for small retail store gives you the tools you need to manage it from beginning to end, not just count transactions.