How Mobile POS System Can Help Retailers Stay Fully Operational with Fewer Associates
In the face of unprecedented and challenging market disruptions, forward-thinking retailers are turning to mobile POS systems to maximize productivity and profits. In addition, investments in the right retail technology can improve the overall customer experience, even when there is a staff shortage.
Mobile POS enables a convenient and seamless customer experience, giving store associates more tools to help shoppers at the moment, wherever they are. It also frees up store associates to provide more personalized customer service, which differentiates many small retail businesses from their online or big-box competitors.
The future of retail with mobile POS and the efficiency, interactivity, and flexibility of mobile POS systems make it a critical part of today’s shopping experience. It’s crucial for retailers who want to stay competitive in an ever-growing and rapidly changing retail environment. Here are ten reasons to deploy a mobile POS system today.
10 Ways Mobile POS System Can Help Retailers Stay Fully Operational with Fewer Associates
1. Streamline Operations Between the Back and Front of the Store
In a retail environment, there is often a minimal delineation between the front and back of store operations. The right technology can help avoid any disconnect between these two functions and increase the efficiency of moving products between the front and back of the store.
Equipping staff with enterprise-class mobile POS can add valuable mobility and visibility to the inventory management process. This technology allows associates on the sales floor to know what products are available or scheduled to arrive. This will enable them to better meet customer needs and ensure they are available to receive and replenish stock items when trucks arrive. Once the item arrives, associates can also email consumers directly from the MPOS app to let them know. This not only has a positive effect on sales but also strengthens the relationship between retailers and customers.
2. Maximize Visibility for Effective Decision Making
With access to the right data available in MPOS, retailers can segment and categorize consumers based on their purchase frequency, history, and habits. This allows associates to make highly effective, consumer-centric decisions.
3. Instant Product Search
The ability to search for products from anywhere in the store when customers are looking for something will enhance the customer experience and benefit your store chain in several important ways. For starters, your sales staff won’t have to go to the front of the store every time a customer asks a question about a product.
4. Build Customer Loyalty
With a mobile POS, your customers won’t have to wait in line to check out. This will allow you to serve more customers and save them time. Improved customer service will result in better customer retention.
Mobile engagement offers retailers endless opportunities to interact more with consumers as part of a loyalty program. From providing information about exclusive offers, earned rewards, and point balances – via SMS, mobile wallet, and mobile app push notifications – to personalized marketing based on past purchase behavior, retailers are able to build relationships with customers where they are.
5. Keep Customer Data Up to Date
Because you will be able to serve customers from anywhere in the store, you will be able to serve more customers and maintain more customer data. This will allow you to improve your marketing, which will help you retain customers and increase your revenue.
6. Empower Your Employees
The mobile POS system empowers your employees by keeping them busy with tasks that will impact your bottom line. Instead of spending time going back and forth between the POS and the shelves to keep merchandise stocked, they will save time, have better morale and make more sales.
7. Modernize Payments
Putting the consumer first when it comes to arranging transactions is a strategic way to build long-term relationships. One of the best ways to do this is to offer a variety of payment options and allow customers to pay the way they want.
MPOS software is very flexible and can easily add new payment methods if needed. This makes the transaction process simpler for associates and customers alike. A seamless payment process can have a positive impact on future relationships.
8. Seamless Integration
Advanced MPOS technology offers frictionless integration with different applications to maximize offerings. Retailers can benefit from increased digital offerings, improved point-of-sale, and easy real-time information flow across different platforms. MPOS systems are user-friendly and allow retailers to train new employees in a fraction of the time it would take to train them at a traditional point-of-sale. This is especially useful during the holiday season when retailers hire additional staff to meet increased demand.
9. Increases Revenues and Profits – When you serve more customers in a shorter period of time, your revenue and profits increase. Retail stores that use mobile POS achieve greater performance and results.
Your competition is doing it – Since your competition is no longer the retailer across the street but all retailers with an online presence, you can be more competitive. By improving your customer service just, a little bit, you’ll ensure that you give your customers every reason to come back.
10. Workforce Management
The best approach to overcome staffing shortages is to equip mobile technology with POS software that helps automate staff scheduling and allows staff to automatically request a substitute when they can’t provide a service. This makes it less likely that only a single staff will be in the store at any given time. Additionally, technology adoption can help hire and retain younger staff, which is the ultimate long-term solution to this current workforce problem.
It’s important to understand that to provide a seamless experience for customers, the everyday work experience must be simplified for employees. User-friendly technology can allow staff to perform more while increasing the overall growth of the business.
Mobile POS is a must-have technology for the 21st century. More consumers than ever before own a smartphone and shop at your competitors. Mobile POS empowers your sales force while building customer loyalty. While the future of retail is hard to predict, one thing is sure: it will certainly incorporate mobile POS technology.
ChainDrive retail management software is a leading omnichannel solution, providing retailers with point-of-sale, order management, inventory control, CRM, and analytics. It also features an ecosystem of integrations with industry-leading solutions, making unified commerce a seamless business.
Empower your retail operations and deliver seamless customer service with ChainDrive’s mobile POS system. If you are looking for a mobile POS solution or an upgrade to your existing solution, request a live demo!