Using Mobile Marketing can make all the difference
Nowadays, there seem to be different expectations for businesses and the ways in which they reach out to the consumers in their area. It used to be that we would hear about businesses from our friends and family or in the morning paper. Then, we saw a surge of new methods of advertisement, such as radio and TV ads. But now, there seems to be a veritable enormity of ways to reach out to people about your business. The combination of a developed Internet and refined mobile technology now allows businesses who are interested in attracting customers on-the-go. ChainDrive offers retail professionals a smartphone marketing solution designed to capitalize on this opportunity.
By collecting customer contact information at the Point of Sale, your retail business can develop a pool of numbers or other methods of contacting customers remotely that you might use to advertise, connect, and gather information. Strategies that can be leveraged by effective use of this contact data include:
- Contests and Other Incentives: Give customers a reason to share their data by offering them exclusive benefits such as contests with prizes, digital coupons, priority services, and so on.
- Surveys, Polls, and other Information Gathering: Mobile Marketing is also a great way to gather information about your customers and what may or may not work in terms of a business strategy. Take polls and conduct surveys to gauge opinions on and reactions to ideas, products, deals, etc.
- Basic Marketing: Use Mobile Marketing to get the word out about anything from a new promotion to new products, store changes, additional locations, and much more.
The proper use of smartphone marketing can make a remarkable difference in the success of your business – ChainDrive Mobile marketing software can help you get there!