Who Can You Reach With Mobile Marketing?
Mobile Marketing is more than a trend. Take a look around your store and you will see people with mobile devices in their hand. These shoppers are comparing prices, checking information, texting friends about potential purchases, and much more. Who can you reach with mobile marketing? Anybody who has a cell phone and can receive texts.
Consumers In Motion
Retailers can instantly engage customers using SMS text message technology. This lets special offers, store events, and other targeted marketing campaigns reach shoppers immediately. The customer who has asked to be sent coupons and other direct marketing messages can respond in real time.
Imagine someone’s delight when the item they have been looking at online is discounted in the store with a barcode coupon that can be instantly scanned and redeemed at the point of sale. Consumer polls, contests, and loyalty programs all contribute valuable insights on customer preferences that can easily become the incentive to buy.
ChainDrive Mobile Marketing Solution
The Mobile Marketing component of ChainDrive’s Integrated Retail Management Software has carefully designed features for the retailer to use:
- Completely integrated to ChainDrive POS-CRM
- Web-Based
- Offer Retailers a New Channel to Drive Sales to the mobile market
- Send Alerts and/or Recurring Reminders
- Reach New and Existing Customers Anytime/Anywhere
- Quickly Grow your Opt-in Marketing and Customer Database
- Instant Notification of Special Offers using SMS Text Messaging
- Send Messages and/or Virtual Coupons for Store Discounts
- Send Coupons and Promotional Barcodes Scannable at the POS
- Capture Buying Patterns and Trends
- Encourage Customer Interaction by Using Polls, Survey’s and/or Special Contest
- Create Custom Marketing Campaigns
Each of these features will help you reach those customers in motion and connect the way they want to be reached. Whether you want to attract new shoppers or maintain customer loyalty, ChainDrive’s Mobile Marketing Software gives you the tools to reach anybody who reads their text messages and give them an added incentive to buy your products.