Apparel Retailers Must Get These Things Right
Apparel Retailing is a deeply personal category. Even if everybody always dressed in the same uniform there would still be variables of size and fit. Fortunately, this is not the case. Since we have...
Apparel Retailing is a deeply personal category. Even if everybody always dressed in the same uniform there would still be variables of size and fit. Fortunately, this is not the case. Since we have...
One of the oft-stated criticisms of the fashion industry is that the models you see are rarely the size of average consumers. If you were to take a survey of apparel shoppers, what would...
Apparel is a multidimensional product — for example, a shirt can be made in many different sizes and colors. This means that retailers selling that shirt have to be able to keep track of every...
Weather affects retailers, and its impact is particularly felt by apparel retailers because the climate determines the wardrobe to a great extent. This recent article on Footwear News about the impact of weather on...
Once upon a time, retailers were limited to the time zone their brick-and-mortar store was in. Geography and time zones limited retailing until phone operators and catalogs opened up the “call in your order...