Tagged: loyalty programs

clienteling

Clienteling By The Numbers

Successful clienteling is not something that happens by accident. Retailers must strategize their customer relationships and get intentional about building them “from the ground up.” If you get this part of retailing right, you’re...

department store operations

Should Your Department Store Be Smaller?

Earlier this year, J.C. Penney announced it wanted to make its department stores smaller. We can understand why. There are a lot of pressures pushing back against large department stores. Here are just a...

clienteling

How to Do Clienteling Right

Every retail operation must spend some time clienteling. You’ve got to make sure you collect accurate information on your customers and that you use that information responsibly to meet your customers’ needs. Are you...