Tagged: loyalty programs


Clienteling By The Numbers

Successful clienteling is not something that happens by accident. Retailers must strategize their customer relationships and get intentional about building them “from the ground up.” If you get this part of retailing right, you’re...


How to Do Clienteling Right

Every retail operation must spend some time clienteling. You’ve got to make sure you collect accurate information on your customers and that you use that information responsibly to meet your customers’ needs. Are you...